Pasteurized Milk from the Vingeanne (Translation)
Lait pur stérilisé de la Vingeanne (Primary Title)

Théophile-Alexandre Steinlen, French, born Switzerland, 1859 - 1923 (Artist)

1894
French
Prints
Works On Paper
Lithograph printed in colored inks on paper.
Sheet: 58 × 40 7/8 in. (147.32 × 103.82 cm)
Image: 54 1/4 × 38 5/16 in. (137.8 × 97.31 cm)
Framed: 64 × 47 11/16 × 2 in. (162.56 × 121.13 × 5.08 cm)
2017.381
Art Nouveau painter, printmaker, and sculptor Théophile Alexandre Steinlein is best known for his depictions of the many neighborhood cats he fed near his home in Paris. Steinlen designed this poster for his friend Maurice Quillot, owner of the Vingeanne dairy, to promote its new product, pasteurized milk. This endearing scene of Steinlen’s daughter, Colette, and the local cats became a popular design and was later adopted for advertisements by Nestlé’s Milk.
Signed in red ink at lower left corner in image: "Steinlen".
Inscribed in red ink at lower left side: "Imp. Charles Verneau, 114 Rue Oberkampt, Paris (DÉPOSÉ). Inscribed in black ink along upper edge in image: "Lait pur de la Vingeanne / Stérilisé" Inscribed in black ink at lower right corner in image: "Quillot fréres / Montigny sur Vingeanne / Côte d'Or".
Gift of Frank Raysor
Crauzat 491, II/II
Steinlen: Cats, William King Museum of Art, Abingdon, VA, October 4, 2018 - January 1, 2019; Museum of Shenandoah Vallery, Winchester, VA, May 2 - September 1, 2019

Steinlen: Cats, VMFA, November 17, 2017 - March 4, 2018
Laubscher, Jean-Pierre. "Steinlen: Affichiste", Paris: Editions du Grand-Pont, 1986, p. 40

E. de Crauzat, "L'Oeuvre Gravé et Lithographié de Steinlen", Paris: Société de Propagation des Livres d'Art, 1913.

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